Building a Brand with Forward Madison FC
Jun
24
4:00 PM16:00

Building a Brand with Forward Madison FC

  • Breese Stevens Field (Enter at Gate 4, Corner of Mifflin Street & Paterson Street) (map)
  • Google Calendar ICS

Join Kuba Krzyzostaniak, Director of Fan Engagement & Digital Media for Forward Madison FC, as he shares what it takes to bring professional soccer to Madison and help build a brand and a community from the ground up. A brief tour will follow his presentation.

Parking Instructions:
The address for the stadium is 917 East Mifflin Street. Please look for parking on East Washington Ave, Brearly Street, Paterson Street, or at the ramp next to the Sylvee. Once you have parked, please enter at Gate 4, located at the corner of Mifflin Street & Paterson Street.

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Using Lean to Focus your Impact with Exact Sciences
May
15
4:30 PM16:30

Using Lean to Focus your Impact with Exact Sciences

How much of your daily work produces value for customers? For many communication professionals, our days are filled with meeting business needs and responding to requests, some with nebulous ROI.

Lean approaches and activities can help communication practitioners concentrate their focus, weeding out efforts that need high resources but have relatively minor impact. Lean activities can be especially useful in helping teams bring objectivity to the table, collaboratively identifying how they can have the greatest influence with limited resources.

Join us at Exact Sciences as Angela Brumm, APR, Internal Commercial Communications Manager, shares activities and strategies you can use to strengthen the value of your work.

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2019 PRO Day
Apr
18
9:00 AM09:00

2019 PRO Day

The Midwest's premier daylong conference for public relations, marketing and digital communicators.

AGENDA

8am: Registration + Breakfast

9am: Morning Keynote

10am: Morning Breakout Sessions

12pm: Alchemy Award Luncheon

1pm: Afternoon Breakout Sessions

3pm: Closing Keynote

4pm: Networking Reception


SESSIONS + SPEAKERS

Hear from communications experts behind The Green Bay Packers, Summerfest, Facebook, American Family Insurance and more! They'll explore everything from engaging a community to creating memorable experiences for the media to how you can harness social media to drive impact. 

Click for more information or to register:

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Best Practices for Social Media Management with Dane County Farmers Market
Mar
7
7:30 AM07:30

Best Practices for Social Media Management with Dane County Farmers Market

  • Fresh Madison Market (2nd Floor Above Market) (map)
  • Google Calendar ICS

The Dane County Farmers Market is the largest producer-only farmers market in the country featuring 275 local vendors selling quality products grown, raised and produced in Wisconsin. Join Dane County Farmers Market Manager Sarah Elliott and Assistant Manager Jill Carlson Groendyk as they share their insights and best practices for creating engaging social media content that keeps customers coming week after week.

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Harness the Power of Storytelling to Inspire Results
Feb
27
4:30 PM16:30

Harness the Power of Storytelling to Inspire Results

  • Overture Center (Wisconsin Studio - 3rd Floor) (map)
  • Google Calendar ICS

Today's technology-driven communications have transformed storytelling. With social media, email marketing, push notifications, a 24/7 news cycle and more, people today are surrounded by content. How do you cut through the clutter to make your stories stand out?

Kimberly Kane, president & CEO of Milwaukee-based Kane Communications Group, will share the practical steps to take and critical questions to ask that will help you develop stories that drive strategy, build relationships and inspire results.

As president & CEO of Kane Communications Group, Kimberly leads Kane’s business and advises senior level clients on corporate communications and strategy. Kimberly is passionate about strategic communications and has guided clients in business, government, nonprofit and health care to outstanding results by making communications a core business strategy.

Kane was an award-winning broadcast journalist prior to transitioning to public relations. Her expertise is in corporate positioning, leadership communications, reputation management and crisis.

Join us in the Overture Center's “Wisconsin Studio” on the 3rd floor.

Parking: The Overture Center ramp between West Dayton and Mifflin Street and the State Street Capitol ramp on the corner of State and East Dayton are best. For more information, including real-time parking availability, visit the City of Madison parking utility website.

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PRSA Madison 2018 Holiday Party
Dec
6
5:00 PM17:00

PRSA Madison 2018 Holiday Party

  • Goodman Community Center (Bolz A) (map)
  • Google Calendar ICS

Join us for our annual holiday party at the Goodman Community Center and hear from special guest Rowan Childs, Executive Director at the Madison Reading Project. To date, the Madison Reading Project has provided almost 25,000 books to the community.

Hors d'oeuvres and cocktails will be served. For an extra complimentary drink please bring a new or gently used children’s book to donate to the Madison Reading Project and help meet their goal of providing 30,000 books in 2018.

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PRSA Madison Season of Giving
Nov
8
5:00 PM17:00

PRSA Madison Season of Giving

PRSA Madison introduces the Season of Giving. We’re taking the next two months to share time and talent with our local nonprofit communities.

Nov. 8 join us at Starting Block Madison to learn about the intersection of venture capital, start-ups, and Fortune 500 companies – all happening here in our amazing community. After a panel discussion from Chandra Miller Fienen, Starting Block director of operations and programs, Molly Lahr, head of platform American Family Ventures, and Andy Stilp, brand strategy advisor at American Family Insurance, we’ll dive in with Starting Block helping them dissect a communication challenge it faces.

To date, the Madison Reading Project has provided almost 25,000 books; the goal is 30,000 in 2018. To help them achieve this goal, we’re asking members and guests to bring new or gently used children’s books to the event to kick off PRSA Madison's Season of Giving. 

Libations and light Hors d’Oeuvres will be served.

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From Madison Icon to Iron Chef: Chef Tory Miller’s Ultimate Win
Oct
18
4:30 PM16:30

From Madison Icon to Iron Chef: Chef Tory Miller’s Ultimate Win

Earlier this year, the rest of the country learned what diners in Madison have known for more than a decade: Chef Tory Miller cuisine reigns supreme. Miller, known for his four high-profile Madison restaurants, L’Etoile, Graze, Estrellón and Sujeo, drew national attention and new fans as he competed on Iron Chef Showdown. Already the winner of a James Beard Award (pretty much a culinary Oscar), Miller took down “unbeatable” Iron Chef Bobby Flay on the Food Network star show.

Join us for a special Happy Hour event on Thursday, October 18 at Miller’s newest restaurant, Estrellón, featuring Chef Tory Miller as he discusses his continued success and how the publicity of Iron Chef has impacted his career. Afterwards, mingle with Miller and fellow PRSA members over drinks. Please click on the link below to register.

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Destination Marketing with the Greater Madison Convention and Visitors Bureau
Sep
27
12:00 PM12:00

Destination Marketing with the Greater Madison Convention and Visitors Bureau

  • Greater Madison Convention and Visitors Bureau (map)
  • Google Calendar ICS

What do giant Bucky Badger statues, the World CrossFit Games, and a hidden $1.25 billion economy have in common? The Greater Madison Convention and Visitors Bureau! Hear firsthand from the people who are on the frontline of promoting Madison around the world each and every day. Learn about how bringing visitors to Madison helps more than 20,000 local people find work, and keeps your favorite restaurants, parks, and stores open for you to enjoy. 

Boxed lunches will be provided by Gooseberry. Please register to confirm your lunch order.

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